Facebook is testing pop-up messages telling people to read a link before they share it - Android

Facebook is testing pop-up messages telling people to read a link before they share it - Android

Years after popping open a Pandora’s box of bad behavior, social media companies are trying to figure out subtle ways to reshape how people use their platforms. Following Twitter’s lead, Facebook is trying out a new feature designed to encourage users to read a link before sharing it. The test will reach 6% of Facebook’s […]

Years after popping open a Pandora’s box of bad behavior, social media companies are trying to figure out subtle ways to reshape how people use their platforms.

Following Twitter’s lead, Facebook is trying out a new feature designed to encourage users to read a link before sharing it. The test will reach 6% of Facebook’s Android users globally in a gradual rollout that aims to encourage “informed sharing” of news stories on the platform.

Users can still easily click through to share a given story, but the idea is that by adding friction to the experience, people might rethink their original impulses to share the kind of inflammatory content that currently dominates on the platform.